We pride ourselves on not only helping to build strong and enduring brands on a global basis but also building long term and evolving relationships with our clients.
A brand is the embodiment of a product that meets all the demographic and psychographic demands of the targeted consumer. Accurate positioning will depend on full analysis of the brand and the environment in which it exists.
In any sales cycle there is a series of key leverage points that influence its success. Understanding the dynamics of these influences is key to any successful strategy.
FOUNDED IN VIRGINIA BEACH IN 1994

We are brand marketers and creators that thrive from the challenge of identifying, analyzing and maximizing market opportunities.

BRAND
STRATEGISTS

Launching New Brands

The key to launching a new brand is having a full understanding of where it fits in the market and if it has a clear consumer demand or need

Expanding Brands

Another way to maintain and grow your market share is to open your product or service to new markets. This new market entry strategy allows you to build upon the established track record of your company and still be new to the market.

Repositioning Brands

Every brand has a lifecycle. If it is to endure over time then a refocus or update of its message is required. All brands run the risk of becoming commodities.

Process - Product/Service

Product/Service

Process - SWOT Analysis

SWOT Analysis

Process - Unique Selling Proposition

Unique Selling Proposition

Process - Media

Media

Process - Target Audience

Target Audience

Process - Make The Sale

Make The Sale

CLIENTS

Ludlow Group

228 North Lynnhaven Road, Suite 108

Virginia Beach, VA 23452

757-486-7300

info@theludlowgroup.com


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